23 Apr The power of perspective
Something which I find fascinating in life is the way that you can have two people who experience the exact same thing and yet, both will come out of it with two entirely different interpretations. ...
09 Apr Breaking down brand jargon, one acronym at a time!
Okay people let’s talk acronyms. Yes, they make writing long, convoluted terms much easier. However, while we may think we sound smarter filling our conversations with acronyms, I tend to think it doesn’t exactly work like that. Having...
01 Mar Brands that stand out, stand for something
Creating a clear purpose as part of your brand identity and consistently remaining true to it is a defining factor in establishing your place in your industry....
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