New Year, New Plans: How to Make 2026 Your Brand’s Best Year Yet

The beginning of the year is always a funny time for small business owners. Some, like our friends at Philosophy Australia, have already mapped out their entire marketing plan for the next 12-24 months… TBH It’s kind of wild that the fashion world is out there planning next summer, while the rest of us are still asking what day it is and what’s for dinner tonight! For most, though, this time of the year is perfect to sit down, take stock and really knuckle down on what you want to achieve in the next 12 months and figure out what is and isn't working for you and your business. What’s making good profit, what has leaking gaps that need to be filled - what's working for YOU and what, of course needs to be tweaked to fit your ever changing needs and lifestyle.

Think of it as the ideal time to hit refresh on what you actually want out of the next 12 months. For those that get to have a break over Xmas and the new year, it gives us the chance to hit pause from the never ending to-do task list, that is literally burning into our brains at the end of the year. The reset gives you a much needed time to reflect on what direction you want to take your business in. Whether you're starting anew or growing your current model.

That’s where we come in. Over the past few years, we’ve refined our services to support businesses with practical, creative and high-impact solutions. From refreshing tired brands to building completely new identities, we help make your business stand out in a world where originality is more important than ever, especially as AI and templated content saturate the market. Let’s start with the 3 step plan for you to click that brain into gear:

The 2026 Reset Plan: 3 moves (no overhaul required)

1) Tighten your message (clarity).
If someone lands on your website, can they understand what you do in one breath?
A simple rule: your headline should spell out who you help + what result you deliver + how you do it.

2) Sharpen your offer (confidence).
When the world feels wobbly, people don’t want more options: they want a clear, safe next step.
If you’ve got 6 different services, pick the one you most want people to start with and make it the hero.

3) Fix the next step (flow).
Most websites don’t lose leads because they look bad. They lose leads because the path and messaging is unclear.

Here’s How We Click Your Business into Gear:

Quick-fire 1-Hour Consults

Not sure where to start? Our one-hour consults are perfect for helping you figure out your next move. We’ll guide you through your options, talk through the different tech and tools available right now along with connecting you with the right people; photographers, copywriters, SEO specialists etc, to make your plan happen.

VIP Design Days

So… what’s a Design Day, really?

Think of it as hitting fast-forward on your brand. For one full day, it’s just you and Zoe, no distractions, no drawn-out timelines. She will dedicate seven straight hours to your business, tackling the design work that’s been sitting on your list for way too long. No meetings. No endless email threads. Just focused, hands-on design and real progress, with multiple projects wrapped up in a single, seriously productive day. Tickety- tick!

Branding:

This is the butter for our bread, the jam for our scones, you get the gist. We can craft a brand new identity or give your current one a splash of juicy goodness to refresh what you already have. In 2026 your brand is more than a logo. It is your first impression, your story, and the trust people feel when they see your business. Attention spans are shorter than ever and competition is everywhere. A strong, thoughtful brand makes people stop, remember you and want to work with you. It is the difference between blending in and standing out, between being just another option and becoming the obvious choice. Great design is not a luxury, it is how you future-proof your business.

Websites That Work for You

Whether you need WordPress, Squarespace, Shopify, or a fully custom solution we have you covered. We will make sure your website does more than look good. It will work hard for your business. Think of it as the engine behind your brand online, turning clicks into connections and browsers into customers. In 2026 a website is more than pretty pages. It is your first impression, your 24 hour salesperson and the trust people need before they choose you. A smart, user friendly site is the difference between getting lost in the scroll and standing out as the obvious choice.

If your brand is feeling tired or outdated it is time to shake things up. 2026 is your year to stand out, get noticed and be remembered for all the right reasons. Whether it’s a tweak that you need or a whole new year new you energy we want to zap your brand with some TDO magic! No more blending in, no more waiting for people to notice you. It’s time to turn heads, make waves, and show the world exactly what your brand is capable of. Let’s make it happen. 

Book your session https://calendly.com/zoe-scott