Client: Kingston Smiles
Services: Brand Design and Website Design and Development
Situated in one of Canberra’s most trendiest communities, this boutique dental surgery once ran solely on word-of-mouth referrals. After years of no advertising or social media presence, new owner’s Dr Sophie Haydon and Dr Michelle Yip knew the tooth… it was time for a brand overhaul!
Focused on the patient having a great experience, Kingston Smiles wanted a brand that highlighted their holistic approach to the dentistry industry. They wanted something light and airy that would match their beautiful newly renovated surgery filled with natural wood texture, whites and blacks – a brand that was tailored to the modern day patient with the essence of happiness, health and fun.
The Design Order created for them a new brand as well as a supporting SquareSpace website… smiles all round.